How to Market Your Online Coaching Program for Maximum Success

If you’re an online coach, then you know that marketing your coaching program is essential to your success.

But where do you start?

How do you reach your target audience?

In this blog post, we will discuss some tips and strategies for marketing your online coaching program.

We’ll cover everything from creating a strong branding strategy to using social media to reach potential students.

So read on for tips and advice that will help you market your online coaching program like a pro!


When it comes to marketing your online coaching program, branding is key.

Your branding should be professional and consistent across all platforms.

You want potential students to easily recognise your brand and what you stand for.

Creating a strong visual identity for your program is a great place to start.

Use high-quality images and graphics that reflect the tone and style of your program.


Another important tip for marketing your online coaching course is to use social media effectively.

Create social media accounts on platforms like LinkedIn, Facebook, and Instagram.

Then, populate these accounts with engaging content that will interest potential students.

Use hashtags to reach a wider audience, and post updates about your program regularly.

If you have a blog or website, be sure to share links to your content on social media.

You can also use social media ads to reach potential students who are not already following you.


Finally, don’t forget the power of word-of-mouth marketing.

Ask your satisfied students to leave reviews on popular program-review websites.

Encourage them to tell their friends and family about your program.

The more people you can get talking about your program, the better!

By following these tips, you’ll be well on your way to marketing your online coaching program for maximum success.

Good luck!

Do you have any other tips for marketing an online coaching program?

Let us know by tagging @sally_oddy on social media!

And if you’re looking for more information on marketing your business online, be sure to check out our business growth program ‘Five Figure Foundations’.

This is the only place Sally teaches the end-to-end high-level strategy and how-to combined with the heart-level mindset and embodiment to start and scale your online coaching business.

If you’re ready to start marketing your online coaching program but aren’t sure where to begin, we’re here to help.

By following the tips in this blog post, you’ll be well on your way to reaching your target audience and generating interest in your program.

So don’t wait any longer – get started on marketing your program today!

And if you need any help along the way, Sally is always here to assist you.

Contact today to learn more about our services by email

Thanks for reading!


I'm Sally Oddy

I'm a girl who fell into marketing 20 years ago and never looked back! I love popcorn, reading and working from home with my cats on my keyboard! (if you know, you know!) My mission? To help others express themselves in their businesses enjoying the impact and income they truly desire! 

Please enter your name.
Please enter a valid email address.
Something went wrong. Please check your entries and try again.
aVSAugust-1133 copy

Let's do this together xx


Sally works with soulpreneurs, pouring over 20 years experience into their hearts, minds and businesses.

Passionate about living life on purpose, Sally is all about honouring and accepting the fullness of self.

In-powering her clients to experience life in beautiful, bold, expansive ways is how they create and attract abundance and success into their lives.

Guiding her clients to dive deeply into their vision and mission, Sally shares her aligned approach to building online businesses that have a deeply positive impact in the world.

Sally is a Yorkshire Lass who grew up in 80's South Africa and is on a mission to inspire you to fulfil your dreams and potential in order to create a more in-powered and happy world.

Find out about how to work with Sally privately in her unique Mentorships or in a supportive group setting in her Programs.

Next Step: Book a 20-Minute Marketing Brainstorm with Sally!

If you're a coach, consultant or online soulpreneur doing under £10k a month, you might be just a few strategies, tactics and tools away from doubling your leadflow, revenue and impact.

In this fast-paced 20-minute brainstorm, we'll...

  1. Take a look at your marketing, sales and delivery systems to see what is/isn't working.
  2. Review your niche, offer and pricing to identify what's possible for you in the next 90 days and beyond.
  3. Uncover the Number 1 Bottleneck restricting your growth and holding you back from scaling.
  4. Develop a 3-step action plan that will get you results in your business ASAP.