5 QUICK & EASY WAYS TO BUILD YOUR EMAIL LIST

If you want to release your reliance on social media AND connect reliably with your clients and prospects – email is the way to do it!

Email open rates are way higher than social media post read-rates AND when people open and read emails they are more likely to be fully engaged in reading that email (how often do you feel fully engaged on a social media post!!?).

So to help you use this SCALE STRATEGY to grow your online education and coaching business, here are 5 WAYS TO BUILD YOUR EMAIL LIST, here they are:

1. LEAD MAGNET

In The Academy I guide coaches to focus on creating an epic lead magnet that delivers high-value helping your aligned clients take the first step towards being ready for the full transformational solution you provide. 

Regularly offer it on the socials and plaster it all over your website.

2. BLOG

Blogging is a cornerstone SCALE STRATEGY that has So Many Benefits it’s literally INSANE!

I emailed you a Free Copy of ‘Blogging for Profile & Authority’ – an Academy exclusive resource – a few weeks ago. (reply to this email with the word BLOG if you didn’t get it and I’ll re-send the download link!)

In your blogs you should be adding links to download your Lead Magnet and offering a simple sign-up to join your email list so they don’t miss future blogs.

3. CONTENT UPGRADES

Speaking of blogs, you can write a condensed version of a blog and then give a link to additional BONUS content / download.

Have the bonus content pre-written so anyone who signs-up automatically receives it (and preferably follow this up with an automated email nurture sequence towards your upsell!!)

4. TALK ABOUT YOUR EMAIL CONTENT

Before sending every email I let my Social Media community know what high-value info I’ll be sharing later that day and give the sign-up link so they don’t miss out.

5. HOST A FREE MINI-EMAIL COURSE/RETREAT/CHALLENGE

I love this one because it keeps the focus in the emails so subscribers get into the habit of opening yours!! 

Create a short 5-Part action-oriented email course that helps your aligned client take a step closer to being ready for the full transformation / shifts their belief about what’s possible for them, and offer it across your social community.

Write and schedule the emails and this turns into a second high-value lead magnet you can offer throughout the year.

That’s it – super simple, easy to implement tactics to fill your email list.

Let me know if you’ve found this useful!

Sally xo

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