The Ultimate Guide to Starting an Online Coaching Business
Are you passionate about helping others achieve their goals?
Do you have a lot of knowledge and experience in a certain area that you could share with others?
If so, then starting an online coaching business might be the perfect career for you!
In this guide, we will teach you everything you need to know about starting your own online coaching business.
We’ll cover topics such as choosing a niche, setting up your website, creating content, building an email list, and more!
So if you’re ready to start helping people achieve their dreams, keep reading!
CHOOSE A NICHE
One of the first things you need to do when starting an online coaching business is to choose a niche.
Don’t overcomplicate this step. Simply answer the following questions:
What are you passionate about?
What do you have experience in?
What problems are you able to solve for people?
Who do you feel most drawn to working with?
Once you’ve answered these questions you’ll have a really good idea what your Coaching and Client Niche is!
You see – this gets to be really simple!
WEBSITE
Once you’ve chosen your niche, it’s time to set up your website.
This is where potential clients will go to learn more about you and your services.
Make sure your website is professional and easy to navigate.
If you’re looking for a quick and cost effective way to get a beautiful and functional website set-up, check out this gorgeous SquareSpace Template:
The best websites are simple, easy to navigate, and keep your visitor engaged for as long as possible (sticky!)
CONTENT CREATION
Next, you need to start creating content.
This can be in the form of blog posts, videos, or podcasts.
Whatever format you choose, make sure your content is helpful and informative.
Potential clients need to see that you know what you’re talking about!
I live by a 10X Repurposing Rule – so always think about starting with long-form content, like a blog, and breaking it down into videos, podcast episodes and social media content.
If you feel stuck when it comes to generating content ideas, grab The Core Content Vault and never suffer from content brain fog again…
EMAIL LIST
Once you have a website and some content, it’s time to start building an email list.
This is a group of people who have signed up to receive updates from you.
You can add a sign-up form to your website or promote your list on social media.
Make sure you’re providing valuable content to your subscribers; otherwise, they’ll quickly unsubscribe.
A great way of doing this is to provide a Lead Magnet – this is simply a downloadable guide / checklist or cheatsheet your aligned clients can use to solve a specific problem.
Once they’ve worked through your Lead Magnet, they will be warmer and more ready to work with you!
Make sure you’re linking downloading your Lead Magnet to your email list.
Click here for more tips on Growing Your Email List
MARKETING
Now that you have a website, content, and an email list, it’s time to start marketing your online coaching business.
There are many ways to do this, but some of the most effective include social media, paid advertising, and guest blogging / podcasting.
Experiment with different marketing strategies to see what works best for you.
Click here for more tips on Marketing Your Online Coaching Business
Starting an online coaching business is a great way to help others while also earning a living.
The one-to-many nature of creating online coaching programs also means you can help more people than ever while working less and earning a limitless income.
Click here for The Five Figure Foundations Program for starting a scaleable Online Coaching Business
Follow the tips in this guide, and you’ll be on your way to success!
Thanks for reading!
By following the tips in this guide, you will be well on your way to starting a successful online coaching business!
Just remember to choose a niche, create informative content, build an email list, and market your business effectively.
With focus and dedication, you can achieve your goals and help others achieve theirs too!
We hope this guide was helpful in getting you started!
If you have any questions or would like to share your own tips, we’d love to hear from you! Simply email sally@sallyoddy.com
And don’t forget to sign up for our email list to receive more helpful tips and resources.
FREE RESOURCES
Let's do this together xx
MEET SALLY ODDYBusiness, Marketing & Mindset Mentor
Sally works with soulpreneurs, pouring over 20 years experience into their hearts, minds and businesses.
Passionate about living life on purpose, Sally is all about honouring and accepting the fullness of self.
In-powering her clients to experience life in beautiful, bold, expansive ways is how they create and attract abundance and success into their lives.
Guiding her clients to dive deeply into their vision and mission, Sally shares her aligned approach to building online businesses that have a deeply positive impact in the world.
Sally is a Yorkshire Lass who grew up in 80's South Africa and is on a mission to inspire you to fulfil your dreams and potential in order to create a more in-powered and happy world.
Find out about how to work with Sally privately in her unique Mentorships or in a supportive group setting in The Soulpreneur Success Hub Monthly Membership
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