Unlock the Secret to 24/7 Sales and Email List Growth with Profitable Assets

Are you tired of constantly chasing leads and trying to make sales?

Are you looking for a way to streamline your business and generate leads and revenue around the clock?

If so, it’s time to start building profitable assets.

Profitable assets are digital products or services that you create once and then offer or sell repeatedly, without much additional effort or investment.

They can be anything from PDFs, ebooks, sprint-courses, masterclasses and workbooks.

By creating and promoting these assets, you can capture lead data and generate sales 24/7, even when you’re not actively working (aka make money while you sleep!!).

There are two main types of profitable assets:

Lead Capture

These are the assets you give away for free in exchange for lead data (email addresses).

This is a great way of introducing a new prospect into your business and growing your email list.

Lead Capture & Income Generating

These are the assets you sell for a small investment and capture lead data.

This is a great way of identifying who is ready to pay for the solution you provide and growing your email list!

Most Crucial Consideration

Your Profitable Assets should be designed with your offers in mind.

They should introduce a new prospect to your skills, expertise and style of coaching and get them ready to work with you on a deeper level.

When creating Profitable Assets, think about either:

First Steps

What work will your dream client have already done before they start working with you?

Provide this transformational value in your asset.

Methodology Snippet

Share one small part of your methodology to give them an insight into the value you provide when they work with you on a deeper level.

The Whole Enchilada

An ebook / similar giving full details of your end-to-end methodology.

The fact is, a small percentage of people will be able to take this and turn it into action / results – the rest will want to work with you.

Don’t be afraid to share what you’ve got!

Why Create Profitable Assets?

So why are profitable assets so powerful for lead generation and sales?

Here are a few reasons:

They provide value to your audience

When you create a profitable asset, you’re providing something of value to your audience.

Whether it’s information, education, entertainment, or a useful tool, your asset helps solve a problem or fulfill a need.

This creates trust and establishes you as an authority in your niche, which makes it more likely that people will want to do business with you in the future.

They attract qualified leads

Since your profitable asset is designed to solve a specific problem or fulfill a need, it’s more likely to attract qualified leads who are interested in what you have to offer.

These leads are more likely to convert into paying customers because they’re already interested in your niche and have a need that your asset can fulfill.

They provide a passive income stream

One of the biggest benefits of profitable assets is that they provide a passive income stream.

Once you create and promote your asset, it can continue to generate sales for months or even years to come.

This frees up your time and resources to focus on other aspects of your business or to create more profitable assets.

They can be used for lead magnets

As mentioned above, profitable assets can also be used as lead magnets to capture email addresses and build your list.

By offering a free ebook, course, or tool, you can incentivize people to sign up for your email list and stay in touch with your brand.

This gives you more opportunities to promote your products and services to a captive audience.

If you’re ready to start generating leads and sales 24/7, it’s time to start building profitable assets.

With the right strategy and promotion, these assets can transform your business and help you achieve long-term success.

So why not start today?


Click here to grab your Three Free Profitable Asset PDF Canva Designed Templates

First Steps: Simple ‘Cheatsheet’
Methodology Snippet: More in-depth ‘Guide’
Whole Enchilada: Ebook Template


If you need help creating your Profitable Assets click here to book a Profitable Assets Session with Sally.

In this session we’ll brainstorm, outline and begin to actually create your assets. After this session you’ll have everything you need to create your Top 3 Profitable Assets!


I'm Sally Oddy

I'm a girl who fell into marketing 20 years ago and never looked back! I love popcorn, reading and working from home with my cats on my keyboard! (if you know, you know!) My mission? To help others express themselves in their businesses enjoying the impact and income they truly desire! 

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Let's do this together xx


Sally works with soulpreneurs, pouring over 20 years experience into their hearts, minds and businesses.

Passionate about living life on purpose, Sally is all about honouring and accepting the fullness of self.

In-powering her clients to experience life in beautiful, bold, expansive ways is how they create and attract abundance and success into their lives.

Guiding her clients to dive deeply into their vision and mission, Sally shares her aligned approach to building online businesses that have a deeply positive impact in the world.

Sally is a Yorkshire Lass who grew up in 80's South Africa and is on a mission to inspire you to fulfil your dreams and potential in order to create a more in-powered and happy world.

Find out about how to work with Sally privately in her unique Mentorships or in a supportive group setting in her Programs.

Next Step: Book a 20-Minute Marketing Brainstorm with Sally!

If you're a coach, consultant or online soulpreneur doing under £10k a month, you might be just a few strategies, tactics and tools away from doubling your leadflow, revenue and impact.

In this fast-paced 20-minute brainstorm, we'll...

  1. Take a look at your marketing, sales and delivery systems to see what is/isn't working.
  2. Review your niche, offer and pricing to identify what's possible for you in the next 90 days and beyond.
  3. Uncover the Number 1 Bottleneck restricting your growth and holding you back from scaling.
  4. Develop a 3-step action plan that will get you results in your business ASAP.