How to Make a Business Plan That Will Succeed

Making a business plan is one of the most important steps you can take when starting your own business.

A well-crafted business plan will help you to clarify your goals, organise your thoughts, and track your progress over time.

It’s essential to make sure that your business plan is realistic and achievable, so that you can stay on track and achieve success.

In this blog post, we will discuss how to make a business plan that will succeed!


The first step in creating a business plan is to determine your business goals.

What are you hoping to achieve with your business?

What are your long-term and short-term goals?

Once you have a good understanding of your goals, you can start to put together a plan of action.


Next, you will need to research your industry and target market.

Who is your ideal customer?

What needs does your target market have that your business can fill?

What are the trends in your industry, and how can you capitalise on them?

Where is your ideal customer – where can you reach them?

This research will help you to create a marketing strategy that will reach your target customers and help you achieve your business goals.


Once you have determined your business goals and researched your industry, it’s time to start putting together your business plan.

A good business plan will include an executive summary, a description of your business, a market analysis, a competitive analysis, and a financial projection.

These elements will come together to give you a clear picture of your business and how it will succeed.

If you’re not sure where to start, there are plenty of resources available to help you create a winning business plan.

If you prefer to work with someone in person, contact to find out how a Business Planning Session can help you get started.

Creating a business plan is an important step in starting your own business.

By taking the time to do it right, you can set your business up for success.

With a clear understanding of your goals and the market you’re targeting, you can create a business plan that will help you achieve your dreams.

Do you have any tips for creating a successful business plan? Any questions? Email them over to


There are some key elements that every successful business plan should include:

-A description of your business

-Your business goals

-Research on your industry and target market

-A marketing strategy

-A competitive analysis

-A financial projection


I'm Sally Oddy

I'm a girl who fell into marketing 20 years ago and never looked back! I love popcorn, reading and working from home with my cats on my keyboard! (if you know, you know!) My mission? To help others express themselves in their businesses enjoying the impact and income they truly desire! 

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Sally works with soulpreneurs, pouring over 20 years experience into their hearts, minds and businesses.

Passionate about living life on purpose, Sally is all about honouring and accepting the fullness of self.

In-powering her clients to experience life in beautiful, bold, expansive ways is how they create and attract abundance and success into their lives.

Guiding her clients to dive deeply into their vision and mission, Sally shares her aligned approach to building online businesses that have a deeply positive impact in the world.

Sally is a Yorkshire Lass who grew up in 80's South Africa and is on a mission to inspire you to fulfil your dreams and potential in order to create a more in-powered and happy world.

Find out about how to work with Sally privately in her unique Mentorships or in a supportive group setting in her Programs.

Next Step: Book a 20-Minute Marketing Brainstorm with Sally!

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In this fast-paced 20-minute brainstorm, we'll...

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