HOW TO COMMUNICATE YOUR VALUE THE EASY WAY

how to write marketing copy

I’ve literally just blown my own mind! As a marketer who has spent decades writing value-based sales copy for other people, I’ve always found it difficult to write my own. I know the secret to writing engaging and compelling content is that it needs to speak directly to our target audience – but that can…

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Top 5 Tips for a High Performing LinkedIn Profile

Sally Oddy

2019 is LinkedIn’s Comeback Year. While organic reach is rapidly declining across all other platforms, we’ve suddenly remembered LinkedIn and, as it turns out, this platform hasn’t been saturated by paid promotion and the algorithm is still kind to everyone. On LinkedIn, you’ll find an incredibly supportive community who are quick to help, give fantastic…

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YOUR MARKETING PRIORITIES

Marketing priorities

With so much going on it can be difficult to know where to focus when it comes to marketing. If you focus on these top ten marketing priorities you won’t go far wrong… This may sound obvious, but there is great value in really understanding who buys the products or services you offer. Who are…

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